
{"id":12591,"date":"2016-09-15T10:47:26","date_gmt":"2016-09-15T07:47:26","guid":{"rendered":"https:\/\/www.hubgets.com\/blog\/?p=12591"},"modified":"2019-01-28T18:57:34","modified_gmt":"2019-01-28T16:57:34","slug":"company-culture-productivity","status":"publish","type":"post","link":"https:\/\/www.hubgets.com\/blog\/company-culture-productivity\/","title":{"rendered":"How To Build A Company Culture That Drives Productivity"},"content":{"rendered":"<p>Have you ever wondered how to really improve your team&#8217;s productivity? If you&#8217;re past the point of trying to fix workflows and test new tools, then this article is for you. It will teach you?how culture impacts productivity and what you can change in your organization to build a team of productive, results-driven professionals.<\/p>\n<div id=\"attachment_15444\" style=\"width: 1210px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-15444\" class=\"wp-image-15444 size-full\" title=\"Company culture deeply influences productivity\" src=\"http:\/\/www.hubgets.com\/blog\/wp-content\/uploads\/andreas-klassen-401337-unsplash_1200.jpg\" alt=\"\" width=\"1200\" height=\"628\" srcset=\"https:\/\/www.hubgets.com\/blog\/wp-content\/uploads\/andreas-klassen-401337-unsplash_1200.jpg 1200w, https:\/\/www.hubgets.com\/blog\/wp-content\/uploads\/andreas-klassen-401337-unsplash_1200-287x150.jpg 287w, https:\/\/www.hubgets.com\/blog\/wp-content\/uploads\/andreas-klassen-401337-unsplash_1200-450x236.jpg 450w, https:\/\/www.hubgets.com\/blog\/wp-content\/uploads\/andreas-klassen-401337-unsplash_1200-768x402.jpg 768w, https:\/\/www.hubgets.com\/blog\/wp-content\/uploads\/andreas-klassen-401337-unsplash_1200-1024x536.jpg 1024w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><p id=\"caption-attachment-15444\" class=\"wp-caption-text\">Photo by Andreas Klassen on Unsplash<\/p><\/div>\n<p>Every organization has its own unique set of <strong>beliefs<\/strong>, <strong>values<\/strong>, and <strong>attitudes<\/strong>. These form the organization&#8217;s <strong>culture<\/strong>. It can be well documented and intentionally formed, or it may be the result of an organic evolution. Some companies are <em>born<\/em>?with a great culture, others <em>craft<\/em> it in time. Some cultures are made out of attitudes and values that foster productivity, others hinder it.<\/p>\n<h3>Culture is relevant only when people embrace it<\/h3>\n<p>Most leaders are aware of the fact that their organization needs a culture code. Something morally positive, empowering, and uplifting. Something that would explain <em>why<\/em> the company exists in the first place and what values and beliefs it stands for.<\/p>\n<p>Here&#8217;s an example of how a great set of values looks like:<\/p>\n<ul>\n<li><strong>Integrity?<\/strong><\/li>\n<li><strong>Communication?<\/strong><\/li>\n<li><strong>Respect?<\/strong><\/li>\n<li><strong>Excellence<\/strong><\/li>\n<\/ul>\n<p>These are actually the values written in the culture code of Enron, a company whose leaders went to jail and which went bankrupt from fraud. Obviously, there were other things that were valued more at Enron?:D<\/p>\n<p>So, it&#8217;s not enough to put some empty words on a paper that you hang?on the office walls or publish on your website. These words must have a meaning, and the meaning must be embraced by the people who are part of that team. Only then, words are the foundation of culture.<\/p>\n<h3>The art of building a great culture<\/h3>\n<p><strong>For a startup<\/strong>, it&#8217;s relatively easy to establish the desired culture. The founder(s) have to look at their own personal values and start building on that. No matter how many new people they bring?on board, they always need?to make sure that the newcomers embrace the core values and practice what they preach. Culture-fit should?be an important checkpoint in the hiring process, otherwise the company risks diverting from its initial plan.<\/p>\n<p><strong>For an established company<\/strong>, the situation is a bit more complicated. There are a couple of important steps to take. First, recognize the problem of productivity and tackle it. What attitude does not foster productivity? What mindset needs?to be changed? This will allow you to define your company&#8217;s culture today &#8211; not the one written on the website, but the real one that people live by every day.<\/p>\n<p>Make sure you&#8217;re not being judgmental. Instead,?look at business failures as patterns of behavior. Recognize those patterns and you&#8217;ll be able to define the existing culture.<\/p>\n<p>The next step is to articulate the values you aspire to. Make sure everyone in your organization knows about them, understands them, and believes in them. The last part is, of course, the most difficult one to track. You can, however, take measures to see that the new culture is implemented.<\/p>\n<div class='wp-signup-form-lane'><h3>Grow your startup faster with better team communication!<\/h3><iframe width='100%' height='108' src='https:\/\/www.hubgets.com\/sign-up\/form?bg-color=FAFAFA' style='border:none;overflow:hidden;'><\/iframe><\/div>\n<p>For example, is <em>transparency<\/em> your aspired value? Be as open as possible about everything that is &#8220;taboo&#8221;. At <a href=\"https:\/\/www.hubgets.com\/jobs\/\" target=\"_blank\" rel=\"noopener external noreferrer\" data-wpel-link=\"external\">Hubgets<\/a>, we&#8217;ve implemented transparency through a challenging performance system based on <em>belts<\/em>. Kind of like in karate. Everybody knows what belt anyone else has, what steps they need to take?to reach the next milestone. Both the path and the important details along the way are clear and available for everyone.<\/p>\n<p>Do you?want?<em>excellence<\/em>? Reward excellent results. Not effort. Nor time spent with the company.<\/p>\n<p>You get my point.<\/p>\n<h3>Find the inspiration to make the right change<\/h3>\n<p>In a Harvard Business Review article, author?John Coleman talks about?<a href=\"https:\/\/hbr.org\/2013\/05\/six-components-of-culture\" target=\"_blank\" rel=\"noopener external noreferrer\" data-wpel-link=\"external\">six essential components<\/a>?of culture that all successful companies have in common. If you&#8217;re looking to build a productivity-driven team, use them as a guideline to make sure you hit all the right spots.<\/p>\n<p><strong>1. Vision<\/strong>:?Just look at the most successful companies around the world. They all have a clear definition of their vision and mission. Apple wants to challenge the status quo through technology. Netflix has more than a vision, they are on a &#8220;quest&#8221; to becoming the best global entertainment distribution service. Bosch wants to improve the?quality of life through its products and help conserve natural resources.The vision and mission work as a compass for them whenever they have to make a decision, big or small.<\/p>\n<blockquote><p>&#8220;It&#8217;s not what you do; it&#8217;s why you do it that&#8217;s important &#8211; Howard Schulz, Starbucks CEO<\/p><\/blockquote>\n<p><strong>2. Values<\/strong>: They are the core of a successful company&#8217;s culture and they derive from the vision. To understand the relationship between values and vision, think of them this way: the vision articulates the company&#8217;s reason for existing, while the values offer a set of guidelines on the behaviors and mindsets needed to achieve that vision.<\/p>\n<p>Recommended reading:?<a href=\"https:\/\/www.ideo.com\/lboi\/\" data-wpel-link=\"external\" rel=\"external noopener noreferrer\">The Little Book of IDEO?<\/a>| A beautifully designed book for everyone to better understand the company&#8217;s values<\/p>\n<p><strong>3. Practices<\/strong>:?Of course, values are worth next to nothing if they are not put into practice. Next to the founders, everybody in the company has to fully embrace the values and show in what they do.<\/p>\n<p><strong>4. People<\/strong>: No company can thrive without people willing to embrace and act on its core values. Look again at successful companies, and you&#8217;ll see a deep interest in recruiting and retaining top employees. They are also ruthless when it comes to cutting out the mediocre and the negative people.<\/p>\n<blockquote><p>&#8220;We&#8217;re a team, not a family.?We&#8217;re like a pro sports team,?not a kid&#8217;s recreational team.?Netflix leaders?hire, develop, and cut smartly,?so we have stars in every position&#8221; &#8211; ?extract from?<a href=\"http:\/\/www.slideshare.net\/reed2001\/culture-1798664\/122-Your_Economic_Security_is_basedon\" data-wpel-link=\"external\" rel=\"external noopener noreferrer\">Netflix<\/a>?Culture Code<\/p><\/blockquote>\n<p>Recommended reading: <a href=\"https:\/\/www.hubgets.com\/blog\/how-to-help-new-team-members-fit-in-and-deliver-fast\/\" data-wpel-link=\"internal\">How to Help New Team Members Fit In and Deliver Fast<\/a><\/p>\n<p><strong>5. Narrative<\/strong>: Any organization has a unique history ? a unique story. For a company that has been around for ages, that story might look like an enchanting page from a history book. Guinness does a wonderful job at telling its?<a href=\"https:\/\/www.guinness.com\/en\/our-story\/\" data-wpel-link=\"external\" rel=\"external noopener noreferrer\">story<\/a>?in a unique, visually delightful way. Other companies, like Apple, use a different kind of story. Steve Jobs used his personal history and life lessons like his fascination for calligraphy that shaped the aesthetically oriented culture of his company.<\/p>\n<p><strong>6. Place<\/strong>: Have you ever wondered why open space offices have?taken over in the past decade? Of course, there are numerous answers, but one of them is proximity. Being close to colleagues and peers?clearly?impacts the values and behaviors of people in a workplace.<\/p>\n<h3>Practice what you preach<\/h3>\n<p>In?my opinion, vision and practice are the?most important factors in building?a great culture. The more obvious and powerful the mission, the more people will love to live by it. At the same time, practicing the company&#8217;s values will come naturally.<\/p>\n<p>Many founders do a great job at establishing the right values at the very beginning of the company, yet lose control once the team gets bigger. When new people step in, they bring new values, most often diluting the initial intention.?That&#8217;s why it is very important for founders to be aware of what their actions say about their values, every single step of the way. If they lead by example, the new hires will find it easier to adopt the culture and build on top of it.<\/p>\n<p>What do you think about this article? Use the comments section below to share your opinion about the link that exists between productivity and culture.<\/p>\n<!-- AddThis Advanced Settings generic via filter on the_content --><!-- AddThis Share Buttons generic via filter on the_content -->","protected":false},"excerpt":{"rendered":"<p>Have you ever wondered how to really improve your team&#8217;s productivity? If you&#8217;re past the point of trying to fix workflows and test new tools, [&hellip;]<!-- AddThis Advanced Settings generic via filter on wp_trim_excerpt --><!-- AddThis Share Buttons generic via filter on wp_trim_excerpt --><\/p>\n","protected":false},"author":29,"featured_media":15444,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[1],"tags":[1251,1053,1787],"class_list":["post-12591","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-teamwork","tag-organizational-culture","tag-productivity","tag-productivity-at-work"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How To Build A Company Culture That Drives Productivity | Hubgets<\/title>\n<meta name=\"description\" content=\"If your team is struggling with productivity, it might be the right time to change your company&#039;s culture. 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